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Connect your calendar to receive personalised advice and anticipate your next steps.","questions in progress","Ask my first question","A preview will be available shortly.","question in progress","Ask your first question to an expert and get a personalised answer.",{"next":726,"showing":727,"previous":728},"Next","Showing {current} of {total} questions","Previous","Your Alerts","{count} in total","You can only ask 2 free questions.","🔎 A preview of their answer will be available soon.\nYou can then choose to continue the exchange and get a complete and detailed answer.","Your Guides","Question Closed: Unlock the Answer","Question Paid","question","View My Guide","⏳ Estimated time before preview publication: a few minutes.\n🔐 Your information is treated confidentially.","{name} is currently reviewing your question","questions","View All Alerts","Your Questions","Articles for You","Ask a new question","Postcode not recognised","Question Closed","Read Full Answer","and access unlimited questions in all categories","💡 You will also have the option to clarify certain elements or add a document to refine the answer if necessary.","Consult the Response","Profile Strength",[753,755,757,761,765,769,773,777,781,785],{"categoryName":47,"questionText":754,"landingSeoUrl":48},"I've got this persistent cough that's been hanging around for weeks, Doc. 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When should I be really worried and take them to the emergency room?","pediatricians","You can then choose to continue the exchange and get a complete and detailed answer.","is answering it accurately and carefully.","Loading questions...","Popular Questions","Response Available","Could not close the question. Please try again.","Connect your calendar to receive proactive alerts","Continue the discussion and access unlimited questions","We monitor your Google calendar and alert you before it becomes urgent.","Your question is in good hands.","To be completed on the full guide","Your location could not be updated. Please check the postcode.","is answering it","Could not process your question. Please try again.","Estimated time before preview publication: a few minutes.","Question closed successfully.","Your information is treated confidentially.","You will also have the option to clarify certain elements or add a document to refine the answer if necessary.","Receive personalised follow-up on your guides","Ask a new question, follow your guides, and synchronise your Google and Outlook calendars",{"empty":810,"title":811,"types":812,"loading":102,"markAllRead":821},"No notifications","Notifications",{"status":813,"question_paid":817,"question_reply":818,"matched_article":819,"matched_articles":820},{"closed":814,"answered":815,"partially-answered":816},"Question closed","Your answer is ready","Partial answer available","Payment confirmed","New reply to your question","{count} new article for you","{count} new articles for you","Mark All as Read",{"empty":823,"title":729,"paused":824,"emptyHint":825,"reactivate":826,"categoryFallback":827},"No alerts at this time.","Alerts Paused","Connect your calendar and submit a question to receive personalised suggestions.","Reactivate","Category",{"error":204,"title":829,"minChars":830,"seoTitle":829,"emailSent":831,"minDigits":832,"emailLabel":458,"backToLogin":833,"description":834,"submitButton":835,"updateButton":836,"seoDescription":837,"updatingButton":541,"passwordUpdated":838,"emailPlaceholder":839,"errorDescription":840,"newPasswordLabel":841,"newPasswordTitle":842,"passwordMismatch":843,"submitButtonLoading":541,"confirmPasswordLabel":844,"emailSentDescription":545,"resetErrorDescription":845,"newPasswordPlaceholder":846,"confirmPasswordPlaceholder":847,"passwordUpdatedDescription":848},"Reset Your Password","Password must be at least 8 characters","Email Sent","Password must contain at least 2 digits","Back to Login","Enter your email address","Send Link","Update Password","Enter your new password","Password Updated","your email","Could not send the reset email. Please try again.","New Password","Enter Your New Password","Passwords do not match","Confirm Password","Could not reset your password. Please try again.","Your password","Confirm your password","Your password has been reset successfully.",{"tabs":850,"error":855,"facts":856,"title":871,"billing":872,"profile":882,"readOnly":889,"questions":890,"notifications":896},{"facts":851,"billing":852,"profile":853,"questions":854,"notifications":811},"Extracted Facts","Billing","Profile","Questions","Unable to load client 360 view.",{"type":857,"dueAt":858,"empty":859,"source":860,"status":861,"dismiss":862,"overdue":863,"passive":864,"subject":865,"upcoming":866,"alertable":867,"confidence":868,"dismissTitle":869,"dismissCancel":420,"dismissWarning":870},"Type","Due Date","No extracted facts","Source","Status","Dismiss","Overdue","Passive","Subject","Upcoming","Alertable","Confidence","Dismiss this fact?","This fact will no longer be injected into the assistant's responses or used for alerts. 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The expert will respond within minutes, typically in under 10 minutes.","Receive a clear, actionable response tailored to your situation, allowing you to proceed with confidence.","Getting answers to your questions has never been easier",{"title":917,"askQuestion":715},"Meet our Experts",{"retry":919,"terms":920,"title":921,"errors":922,"company":925,"loading":102,"getAnswer":926,"acceptTerms":927,"getUnlimited":440,"securePayment":928},"Retry","Terms and Conditions","Secure Payment of $3.00",{"title":204,"genericError":415,"paymentError":923,"initializationError":924},"An error occurred during payment","Error initialising payment","expert-zoom","Get Answer","I accept the","Secure Payment of {amount}",{"delete":930,"deleteError":931,"deleteCancel":420,"deleteConfirm":930,"deleteDialogTitle":932,"deleteDialogDescription":933},"Delete","The deletion of the guide failed. 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Your previously asked questions in this category will not be affected.",{"title":935,"infoMid":936,"infoTime":937,"subtitle":938,"infoStart":939,"buttonText":940,"expertFallback":941},"Payment Successful","You will receive an email in approximately","5 minutes","Your payment has been confirmed","is currently reviewing your question.","View my question","The expert",{"overline":943,"sectionHeadingFallback":944},"Local Guide","Discover our advice on how to choose your {profession} in {where}",{"press":946,"stats":947,"bullets":951,"headline":955,"fallbackTestimonial":959},"As seen in the press",{"responseTimeSub":948,"responseTimeLabel":949,"responseTimeValue":950},"on average","Response Time","\u003C 10 min",{"privacy":952,"fastResponse":953,"verifiedExperts":954},"Guaranteed confidentiality, secure payment","Response in under 10 minutes in most cases","Manually verified experts",{"fallback":956,"withCategory":957,"withSubcategory":958},"Whether you require medical, legal, technical, or financial advice, we will find the expert who precisely matches your situation.","Whatever your question in {category}, we will find the expert who precisely matches your situation.","Whether your need concerns {subcategory} or more broadly {category}, we will find the expert who precisely matches your situation.","Clear and precise answer in under an hour. The expert in {city} was able to reassure me and guide me exactly to what I needed.",{"title":710,"subtitle":961,"subtitleExpert":962,"titleWithExpert":963},"Submit your question, and we will find the right expert for you!","Submit your question, and the response will be provided to you.","New Question for {name}",{"to":965,"seconds":966,"responseTo":967,"expertReading":968,"estimatedResponseTime":969,"expertSentPartialResponse":970},"to","seconds","Response to","{firstName} {lastName} is reading your question","Estimated response time: between 5 and 10 minutes","{expertName} has sent a partial response to",{"back":539,"title":540,"sending":541,"sendLink":835,"description":972,"notifications":973},"A reset link will be sent to your email address",{"error":204,"emailSent":831,"emailError":974,"loginRequired":975,"emailSentDescription":545},"Could not send reset email. Please try again.","You must be logged in to reset your password.",{"step1":977,"step2":981,"fields":990,"countries":991,"validation":993},{"title":978,"nextButton":979,"description":980},"Complete your information","Next Step","To finalise the connection with an expert, please complete your contact information.",{"title":982,"expertIn":449,"accessInfo":983,"editButton":984,"contactInfo":985,"description":986,"yourDetails":987,"confirmButton":988,"questionDetails":989},"Confirm your information","The specialist will have access to your exchanges with the assistant.","Edit my information","A specialist near your address will contact you as soon as possible.","Please verify the information below before confirming the connection.","Your details","Confirm the connection","Question Details",{"city":574,"phone":586,"country":577,"lastName":588,"firstName":589,"postalCode":579,"countryPlaceholder":580},{"france":576,"morocco":992},"Morocco",{"required":994,"zipInvalid":995,"phoneInvalid":996},"This field is required","Invalid postcode (5 digits)","Invalid phone format",{"terms":998,"title":1000,"address":1001,"seoTitle":1026,"documents":1027,"expertise":1032,"formTitle":1036,"validation":1037,"companyInfo":1059,"contactInfo":1063,"submitButton":1071,"seoDescription":1026},{"accept":927,"expertZoom":175,"collaboration":999},"collaboration terms","Interested in becoming an expert on our platform?",{"city":574,"address":575,"country":577,"countries":1002,"postalCode":579,"cityPlaceholder":1023,"addressPlaceholder":1024,"countryPlaceholder":580,"postalCodePlaceholder":1025},{"ad":1003,"at":1004,"au":1005,"be":1006,"br":1007,"ca":1008,"ch":1009,"de":1010,"dk":1011,"fi":1012,"fr":576,"gb":1013,"is":1014,"it":1015,"lu":1016,"mc":1017,"nl":1018,"no":1019,"pt":1020,"se":1021,"uk":1013,"us":1022},"Andorra","Austria","Australia","Belgium","Brazil","Canada","Switzerland","Germany","Denmark","Finland","United Kingdom","Iceland","Italy","Luxembourg","Monaco","Netherlands","Norway","Portugal","Sweden","United States","Enter city","Enter address","Enter postcode","Expert Registration",{"title":1028,"idCard":1029,"diploma":1030,"fileFormats":1031},"Required Documents","Proof of Identity","Diploma \u002F Certificate of Professional Competence","Accepted format: PDF, JPG, PNG",{"title":1033,"categoryHint":1034,"categoryPlaceholder":1035},"Your Expertise","* Select the category that matches your qualifications.","Select a category","Submit an Application",{"authError":1038,"emailExists":1039,"submitError":1040,"uploadError":569,"cityRequired":1041,"emailInvalid":1042,"fileTooLarge":570,"siretInvalid":1043,"emailRequired":200,"phoneRequired":1044,"siretRequired":1045,"termsRequired":1046,"idCardRequired":1047,"addressRequired":1048,"countryRequired":1049,"diplomaRequired":1050,"lastNameRequired":1051,"firstNameRequired":1052,"vatNumberRequired":1053,"categoriesRequired":1054,"postalCodeRequired":1055,"profilePicRequired":1056,"companyNameRequired":1057,"postalCodeUnresolved":1058,"fileFormatUnsupported":571},"Authentication problem, check your details","This email address is already in use","Error during registration","City is required","Invalid email format","ABN must contain 11 digits","Phone number is required","ABN number is required","You must accept the collaboration terms","Proof of identity is required","Address is required","Country is required","Diploma or certificate is required","Last name is required","First name is required","GST number is required","At least one category is required","Postcode is required","Profile picture is required","Company name is required","Postcode not found, please check your entry",{"siret":1060,"vatNumber":584,"siretPlaceholder":1061,"vatNumberPlaceholder":1062},"ABN Number","Enter ABN Number","Enter GST Number",{"email":168,"phone":1064,"title":1065,"lastName":588,"firstName":589,"companyName":1066,"profilePicture":590,"emailPlaceholder":462,"phonePlaceholder":1067,"lastNamePlaceholder":1068,"firstNamePlaceholder":1069,"companyNamePlaceholder":1070},"Phone Number","Contact Information","Company Name","Enter phone number","Enter your last name","Enter your first name","Enter company name","Submit Application",{"loading":102,"getAnswer":1073,"orSeparator":1074,"errorOccurred":1075,"pleaseEnterEmail":1076,"continueWithGoogle":1077,"enterEmailPlaceholder":462,"pleaseEnterValidEmail":1078},"Get the answer","or","An error occurred. Please try again.","Please enter your email","Continue with Google","Please enter a valid email",{"more":1080,"hello":1081,"askQuestion":1082,"haveQuestions":1083,"assistantIntro":1084,"askExpertOnline":1085,"expertsOnlineFor":1086,"getImmediateAssistance":1087},"More...","G'day,","Ask your question to {expertName}","Got questions?","I'm {assistantName}, {expertName}'s assistant{gender}, how can I help you?","Ask an expert > {category} online","{Profession} online for your {synonym1}, {synonym2} needs","get immediate and adequate assistance",{"accessMySpace":1089,"calendarConnected":1090,"connectMyCalendar":1091,"startFreeWithGoogle":1092,"startFreeWithGoogleMobile":1093},"Access my space","Calendar connected","Connect my calendar","Get my free action plan","Start my free\u003Cbr>action plan",{"no":1095,"yes":1096,"city":574,"name":191,"phone":586,"title":887,"country":577,"familyLabel":1097,"ageRangeLabel":1098,"childrenLabel":1099,"familyOptions":1100,"ageRangeOptions":1107,"phonePlaceholder":1113,"professionalLabel":1114,"cityPlaceholderZip":579,"cityPlaceholderCity":574,"cityPlaceholderFull":1115,"namePlaceholderFull":1116,"namePlaceholderLast":588,"professionalOptions":1117,"namePlaceholderFirst":589},"No","Yes","Family Situation","Your Age Range","Dependent Children",{"couple":1101,"single":1102,"married":1103,"widowed":1104,"divorced":1105,"partnership":1106},"In a Relationship","Single","Married","Widowed","Divorced","Civil Partnership",{"a":1108,"b":1109,"c":1110,"d":1111,"e":1112},"18-25 years","26-35 years","36-50 years","51-65 years","65+ years","+61 4 ...","Professional Situation","Postcode, City","First Name Last Name",{"other":1118,"owner":1119,"student":1120,"employee":1121,"freelance":1122,"jobSeeker":1123},"Other","Business Owner","Student","Employee","Independent \u002F Freelance","Job Seeker",{"title":1125,"subtitle":1126},"What our Clients are Saying","See what people who trust us have to say",{"comingSoon":1128,"chooseSpecialty":1129},"coming soon","Choose a specialty below for {cityName}.",{"id":1131,"slug":1132,"title":1133,"excerpt":1134,"contentMd":1135,"heroImage":1136,"heroImageAlt":1137,"heroImageCredit":1138,"audioUrl":1139,"audioGeneratedAt":1140,"readingTimeMin":81,"status":1141,"lang":11,"countryCode":1142,"languageCode":1143,"categoryId":54,"expertId":1144,"metaTitle":1145,"metaDescription":1146,"keyword":1147,"trendingTopic":1148,"trendSource":1149,"seoApiPageId":1150,"seoApiTenantId":1151,"viewCount":1152,"internalLinksCount":21,"gscVerdict":1153,"gscCoverage":1154,"gscLastCrawl":1155,"gscCheckedAt":1156,"gscIndexingState":7,"gscRobotsTxtState":7,"gscPageFetchState":7,"gscGoogleCanonical":7,"gscCrawledAs":7,"cwvLcp":1157,"cwvLcpRating":1158,"cwvFcp":1159,"cwvFcpRating":1158,"cwvCls":1160,"cwvClsRating":1161,"cwvAuditedAt":1162,"publishedAt":1140,"createdAt":1163,"updatedAt":1164,"category":1165,"expert":1166,"_renderedHtml":1175},"cmqb2c4hq017p12s06eupxukl","facebook-outage-advertiser-refund-rights-australia-2026","Facebook Outage Costs Thousands in Ad Spend: What Australian Businesses Can Recoup","On Friday 12 June 2026, Facebook and Instagram went dark for millions of users worldwide — and for Australian businesses with active ad campaigns running, the platform failure hit their wallets direct","On Friday 12 June 2026, Facebook and Instagram went dark for millions of users worldwide — and for Australian businesses with active ad campaigns running, the platform failure hit their wallets directly.\n\nBy 10 a.m. ET, Downdetector had logged over 100,000 user reports. Meta's platforms — Facebook, Instagram, Messenger and WhatsApp — became inaccessible simultaneously. Meta communications officer Andy Stone confirmed on X: \"We're aware people are currently having trouble accessing our services. We're working on it.\"\n\nThe disruption was global, affecting users in Australia, the United States, the United Kingdom, Canada, the Philippines and India. But unlike an everyday user who lost a few hours of scrolling, Australian businesses running paid advertising campaigns faced a more concrete loss: their ad budgets continued to spend while their ads delivered to no one.\n\n## What Happened to Facebook Ads During the Outage\n\nMeta Ads Manager experienced significant disruptions on 12 June 2026, according to reports from CyberNews and Tom's Guide live coverage. Campaigns continued to charge against daily budgets even when ads could not be delivered to users who could not access the platform.\n\nFor a business running $500 per day in ad spend, a six-hour outage window could represent hundreds of dollars spent on impressions that never happened. For larger advertisers with $2,000 or $5,000 daily budgets, the losses scaled accordingly — and Meta's silence on automatic compensation made it worse.\n\nTechTimes confirmed that over 100,000 users reported the outage simultaneously, with the Ads Manager platform specifically affected alongside the consumer-facing apps. Many advertisers only discovered the problem hours later when checking their campaign dashboards.\n\n## Meta Does Not Refund You Automatically\n\nThis is the gap that catches most Australian business owners off guard: Meta provides no automatic credits or refunds for platform downtime.\n\nUnlike Google Ads, which publishes a 99.9% uptime commitment in its service level agreement with advertisers, Meta offers no equivalent guarantee. Meta's terms of service explicitly disclaim liability for service interruptions and platform unavailability.\n\nPrevious Meta outages confirm this pattern. Advertisers who reached out to Meta support during past outages received no credits unless they pushed persistently, documented the discrepancy in detail, and sometimes escalated multiple times.\n\nHowever — and this is where a lawyer makes a real difference — Meta's terms of service must still comply with Australian law.\n\n## Your Rights Under the Australian Consumer Law\n\nThe [Australian Consumer Law (ACL)](https:\u002F\u002Fwww.accc.gov.au\u002Fconsumers\u002Fconsumer-rights-guarantees\u002Fconsumer-guarantees), enforced by the ACCC, establishes statutory guarantees that apply to services supplied in trade or commerce. Key among these: services must be provided with due care and skill. When a service is not delivered at all, the consumer or business may be entitled to a remedy.\n\nA critical protection: under the ACL, businesses cannot contractually exclude statutory guarantees for services under $100,000. Meta's disclaimer that it accepts \"no responsibility for service interruptions\" may not override these protections when Meta is supplying a paid advertising service to an Australian business.\n\nThis does not mean you are guaranteed a refund. It means you may have a legal basis to pursue one — a distinction that a commercial solicitor can assess quickly based on your specific spend and circumstances.\n\nThe ACL also covers misleading conduct. If Meta's advertising products represent guaranteed delivery and that delivery failed due to a platform fault, there may be additional grounds for a complaint to the ACCC or a claim under consumer protection legislation.\n\n## What to Document Right Now\n\nIf you ran Facebook or Instagram ads on 12 June 2026, act immediately to build your evidence file:\n\n**Export your Ads Manager campaign data.** Download a report covering 11 June through 13 June showing spend, impressions, reach and click data by hour. The drop in impressions relative to spend during the outage window is your core evidence. Screenshot your billing records too.\n\n**Record the outage timeline.** Save screenshots of any error messages you received. Third-party outage trackers such as Downdetector provide timestamped records showing peak report times — these support a timeline in any formal claim.\n\n**Submit a credit request directly to Meta.** In Ads Manager, go to Help → Report a Problem and document clearly: the hours affected, the budget spend, and the delivery failure. Meta does issue credits for significant outages on a case-by-case basis when advertisers press. This does not always succeed, but it establishes a paper trail and is the first step in any escalation.\n\n**Consult a solicitor if Meta declines.** If your losses are material and Meta refuses to act, a commercial solicitor can advise on the merits of an ACL complaint, an ACCC referral, or a formal demand under Australian consumer protection law. The ACL limitation period is three years from when you became aware of the loss — so you have time, but acting early preserves your evidence.\n\n## Reducing Platform Dependency Going Forward\n\nToday's outage is a structural business risk made visible. If your entire customer acquisition strategy runs through a single platform, a server failure at Meta's data centre can stop your marketing cold — with no compensation guaranteed.\n\nA commercial solicitor can also review your service agreements with digital advertising platforms and clarify what remedies exist contractually before the next outage, not after. Understanding the gap between what Meta's terms say and what Australian law actually protects is exactly the kind of analysis an expert can provide efficiently.\n\nFor sole traders, small businesses and e-commerce operators who have built their growth model on Meta advertising, today is a good moment to consult both a solicitor and a business adviser about diversifying your media mix.\n\nSee also: [Power Outage Compensation in Australia: What Businesses Can Claim](\u002Fau\u002Fnews\u002Fpower-outage-australia-electricity-compensation-rights-consumer-2026)\n\n> **Legal notice:** This article provides general information only and does not constitute legal advice. For advice specific to your situation, consult a qualified Australian solicitor.\n","https:\u002F\u002Fpub-bdebbd2dad294475a2da0eb657815b6b.r2.dev\u002Fhero\u002Fd2d599f3d1e4-2c2058.webp","Facebook App on mobile phone showing the Facebook logo — Meta platform outage affects Australian advertisers","{\"author\": \"Tony Webster from Minneapolis, Minnesota, United States\", \"source\": \"wikimedia\", \"license\": \"CC BY 2.0\", \"pageUrl\": \"https:\u002F\u002Fcommons.wikimedia.org\u002Fwiki\u002FFile:Facebook_App_on_Mobile_Phone_(46848249812).jpg\", \"attributionHtml\": \"Photo: Tony Webster from Minneapolis, Minnesota, United States \u002F Wikimedia (CC BY 2.0)\"}","https:\u002F\u002Fpub-bdebbd2dad294475a2da0eb657815b6b.r2.dev\u002Faudio\u002Fnews\u002Fd2d599f3d1e4-2c206f.mp3","2026-06-12T15:10:03.709Z","PUBLISHED","au","en","6211ba04-9620-4dfe-a987-9c7422af82a1","Facebook Down: Your Ad Refund Rights | Expert Zoom","Facebook's 12 June 2026 outage drained ad budgets while delivering nothing. Discover your legal rights under Australian Consumer Law and what to claim.","facebook outage advertiser refund rights australia 2026","facebook","AU","d2d599f3d1e4","9cc87197-5408-43dc-9de5-d740868a64f4",792,"PASS","Submitted and indexed","2026-08-08T04:24:18.000Z","2026-08-11T15:40:46.805Z",3.08,"needs_improvement",2.25,0,"good","2026-08-21T20:09:53.042Z","2026-06-12T15:10:03.710Z","2026-08-24T00:14:46.613Z",{"id":54,"name":55,"slug":56,"parentId":7},{"id":1144,"first_name":1167,"name":1168,"slug":1169,"specialty":1170,"picture":1171,"region":1172},"Fred","Rivers","fred-rivers","Legal Advisor","frederic",{"code":11,"country":1173},{"code":1149,"name":1174},"Australie","\u003Cp>On Friday 12 June 2026, Facebook and Instagram went dark for millions of users worldwide — and for Australian businesses with active ad campaigns running, the platform failure hit their wallets directly.\u003C\u002Fp>\n\u003Cp>By 10 a.m. ET, Downdetector had logged over 100,000 user reports. Meta's platforms — Facebook, Instagram, Messenger and WhatsApp — became inaccessible simultaneously. Meta communications officer Andy Stone confirmed on X: "We're aware people are currently having trouble accessing our services. We're working on it."\u003C\u002Fp>\n\u003Cp>The disruption was global, affecting users in Australia, the United States, the United Kingdom, Canada, the Philippines and India. But unlike an everyday user who lost a few hours of scrolling, Australian businesses running paid advertising campaigns faced a more concrete loss: their ad budgets continued to spend while their ads delivered to no one.\u003C\u002Fp>\n\u003Ch2 id=\"what-happened-to-facebook-ads-during-the-outage\">What Happened to Facebook Ads During the Outage\u003C\u002Fh2>\n\u003Cp>Meta Ads Manager experienced significant disruptions on 12 June 2026, according to reports from CyberNews and Tom's Guide live coverage. Campaigns continued to charge against daily budgets even when ads could not be delivered to users who could not access the platform.\u003C\u002Fp>\n\u003Cp>For a business running $500 per day in ad spend, a six-hour outage window could represent hundreds of dollars spent on impressions that never happened. For larger advertisers with $2,000 or $5,000 daily budgets, the losses scaled accordingly — and Meta's silence on automatic compensation made it worse.\u003C\u002Fp>\n\u003Cp>TechTimes confirmed that over 100,000 users reported the outage simultaneously, with the Ads Manager platform specifically affected alongside the consumer-facing apps. Many advertisers only discovered the problem hours later when checking their campaign dashboards.\u003C\u002Fp>\n\u003Ch2 id=\"meta-does-not-refund-you-automatically\">Meta Does Not Refund You Automatically\u003C\u002Fh2>\n\u003Cp>This is the gap that catches most Australian business owners off guard: Meta provides no automatic credits or refunds for platform downtime.\u003C\u002Fp>\n\u003Cp>Unlike Google Ads, which publishes a 99.9% uptime commitment in its service level agreement with advertisers, Meta offers no equivalent guarantee. Meta's terms of service explicitly disclaim liability for service interruptions and platform unavailability.\u003C\u002Fp>\n\u003Cp>Previous Meta outages confirm this pattern. Advertisers who reached out to Meta support during past outages received no credits unless they pushed persistently, documented the discrepancy in detail, and sometimes escalated multiple times.\u003C\u002Fp>\n\u003Cp>However — and this is where a lawyer makes a real difference — Meta's terms of service must still comply with Australian law.\u003C\u002Fp>\n\u003Ch2 id=\"your-rights-under-the-australian-consumer-law\">Your Rights Under the Australian Consumer Law\u003C\u002Fh2>\n\u003Cp>The \u003Ca href=\"https:\u002F\u002Fwww.accc.gov.au\u002Fconsumers\u002Fconsumer-rights-guarantees\u002Fconsumer-guarantees\">Australian Consumer Law (ACL)\u003C\u002Fa>, enforced by the ACCC, establishes statutory guarantees that apply to services supplied in trade or commerce. Key among these: services must be provided with due care and skill. When a service is not delivered at all, the consumer or business may be entitled to a remedy.\u003C\u002Fp>\n\u003Cp>A critical protection: under the ACL, businesses cannot contractually exclude statutory guarantees for services under $100,000. Meta's disclaimer that it accepts "no responsibility for service interruptions" may not override these protections when Meta is supplying a paid advertising service to an Australian business.\u003C\u002Fp>\n\u003Cp>This does not mean you are guaranteed a refund. It means you may have a legal basis to pursue one — a distinction that a commercial solicitor can assess quickly based on your specific spend and circumstances.\u003C\u002Fp>\n\u003Cp>The ACL also covers misleading conduct. If Meta's advertising products represent guaranteed delivery and that delivery failed due to a platform fault, there may be additional grounds for a complaint to the ACCC or a claim under consumer protection legislation.\u003C\u002Fp>\n\u003Ch2 id=\"what-to-document-right-now\">What to Document Right Now\u003C\u002Fh2>\n\u003Cp>If you ran Facebook or Instagram ads on 12 June 2026, act immediately to build your evidence file:\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Export your Ads Manager campaign data.\u003C\u002Fstrong> Download a report covering 11 June through 13 June showing spend, impressions, reach and click data by hour. The drop in impressions relative to spend during the outage window is your core evidence. Screenshot your billing records too.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Record the outage timeline.\u003C\u002Fstrong> Save screenshots of any error messages you received. Third-party outage trackers such as Downdetector provide timestamped records showing peak report times — these support a timeline in any formal claim.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Submit a credit request directly to Meta.\u003C\u002Fstrong> In Ads Manager, go to Help → Report a Problem and document clearly: the hours affected, the budget spend, and the delivery failure. Meta does issue credits for significant outages on a case-by-case basis when advertisers press. This does not always succeed, but it establishes a paper trail and is the first step in any escalation.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Consult a solicitor if Meta declines.\u003C\u002Fstrong> If your losses are material and Meta refuses to act, a commercial solicitor can advise on the merits of an ACL complaint, an ACCC referral, or a formal demand under Australian consumer protection law. The ACL limitation period is three years from when you became aware of the loss — so you have time, but acting early preserves your evidence.\u003C\u002Fp>\n\u003Ch2 id=\"reducing-platform-dependency-going-forward\">Reducing Platform Dependency Going Forward\u003C\u002Fh2>\n\u003Cp>Today's outage is a structural business risk made visible. If your entire customer acquisition strategy runs through a single platform, a server failure at Meta's data centre can stop your marketing cold — with no compensation guaranteed.\u003C\u002Fp>\n\u003Cp>A commercial solicitor can also review your service agreements with digital advertising platforms and clarify what remedies exist contractually before the next outage, not after. Understanding the gap between what Meta's terms say and what Australian law actually protects is exactly the kind of analysis an expert can provide efficiently.\u003C\u002Fp>\n\u003Cp>For sole traders, small businesses and e-commerce operators who have built their growth model on Meta advertising, today is a good moment to consult both a solicitor and a business adviser about diversifying your media mix.\u003C\u002Fp>\n\u003Cp>See also: \u003Ca href=\"\u002Fau\u002Fnews\u002Fpower-outage-australia-electricity-compensation-rights-consumer-2026\">Power Outage Compensation in Australia: What Businesses Can Claim\u003C\u002Fa>\u003C\u002Fp>\n\u003Cblockquote>\n\u003Cp>\u003Cstrong>Legal notice:\u003C\u002Fstrong> This article provides general information only and does not constitute legal advice. For advice specific to your situation, consult a qualified Australian solicitor.\u003C\u002Fp>\n\u003C\u002Fblockquote>\n",{},[]]